For one week each October, the artists, labels, and platforms defining music meet Nanjing West Road — over a million people a day during Golden Week — with programming curated by Rolling Stone. This is Rolling Stone’s first curatorial partnership for a China-based annual event.
Headline shows at Kerry Centre main stage (5,000+), Shanghai Centre Theatre (920 seats), and intimate Zhang Garden sessions — a million people daily.
Direct access to Chinese streaming platforms, label services, and the press. Industry roundtables and closed-door A&R sessions curated by Rolling Stone.
Programming features and artist profiles curated by Rolling Stone, carried across its global network. This is not a sponsor placement. This is editorial.
Platform and brand integrations across NJX’s music programming — VR music festival, 3D hologram performances, AI-powered live production.
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